Google

Google

Design & Creative Direction

Design & Creative Direction

From craft to creative leadership, I’m all in.

From craft to creative leadership,
I’m all in.

From craft to creative leadership, I’m all in.

I’m a seasoned design leader with 19 years experience and a passion for developing and expressing brands across all of their traditional and digital touch points. I’m particular about pixels, strategic about concepting, and an organizational leader that helps teams rise to every challenge.
I’m a seasoned design leader with 19 years experience and a passion for developing and expressing brands across all of their traditional and digital touch points. I’m particular about pixels, strategic about concepting, and an organizational leader that helps teams rise to every challenge.

Andrew Wendling

San Francisco

Selected
Works

Design is about solving problems, and sustainability is one of the biggest problems of our century.”

Design is about solving problems, and sustainability is one of the biggest problems of our century.”

Ivy Ross, VP Design, Google Hardware

Ivy Ross, VP Design, Google Hardware

Co-led the design vision and narrative development for Google Hardware's sustainability journey, from initial concept to final execution. Collaborated directly with Google's industrial design team to showcase the environmental impact of their products across the entire Life of the Product, from materials and manufacturing to recycling.

Co-led the design vision and narrative development for Google Hardware's sustainability journey, from initial concept to final execution. Collaborated directly with Google's industrial design team to showcase the environmental impact of their products across the entire Life of the Product, from materials and manufacturing to recycling.

Concept Development

Content Narrative

Photo Art Direction

Asset Production

Digital Design

Prototyping

Concept Development

Content Narrative

Photo Art Direction

Asset Production

Digital Design

Prototyping

I am extremely excited for a vision of the world where Ironclad can 10x legal efficiency and thus the creative output.”

I am extremely excited for a vision of the world where Ironclad can 10x legal efficiency and thus the creative output.”

Sam Altman, OpenAI

Sam Altman, OpenAI

Oversaw brand design at Ironclad, a leader in digital contract management, transforming legal tech's image through bold creative campaigns and flagship events. The State of Digital Contracting livestream featured unexpected themes tied back to product features—from SF Bay container ships to Redwood forests to 80s John Hughes homages—while Ironclad Live brought a late-night talk show format to audiences in NYC, SF, and Dallas, bringing a fresh perspective to the industry's traditional narrative.

Oversaw brand design at Ironclad, a leader in digital contract management, transforming legal tech's image through bold creative campaigns and flagship events. The State of Digital Contracting livestream featured unexpected themes tied back to product features—from SF Bay container ships to Redwood forests to 80s John Hughes homages—while Ironclad Live brought a late-night talk show format to audiences in NYC, SF, and Dallas, bringing a fresh perspective to the industry's traditional narrative.

Concept Development

Event Design

Live Action Production

Vendor Oversight

Set Design & Swag

Keynote Design

Art Direction

Concept Development

Event Design

Live Action Production

Vendor Oversight

Set Design & Swag

Keynote Design

Art Direction

I directed the Ironclad brand team to execute and build our full brand design ecosystem—from performance-driven digital and OOH campaigns to branded content and swag—ensuring a cohesive and refreshing visual identity across all touch-points big and small.

National Ad Campaigns

Digital / Web

Out of Home

Branded Content

Brand Systems

AI Image Gen

Photo Direction

We’re building the first composable, intelligent systems in finance to radically transform the development and financing of renewables, real estate and infrastructure markets”

Oliver Beavers, Founder at Phosphor

Created Phosphor's complete brand identity system and website design, working directly with founder Oliver Beavers to visualize their mission of transforming renewable energy, real estate, and infrastructure financing through intelligent, composable financial systems.

Brand Identity

Creative Direction

Motion Graphics

Web Design

Product Design

AI Image Gen

The new logo is one of my favorite of the year so far… It’s done perfectly right, with a deep, hard shadow that makes the tiny thumbtack look more monumental and bigger than life.”

Armin Vit, Under Consideration

After nearly a decade focused solely on growth, I helped lead Thumbtack's first comprehensive rebrand. Working across product, engineering, and marketing, we transformed the brand from its basic orange origins as a pushpin into one centered on a clear promise: making it easier for customers to get more done.

Global Rebrand
Brand Systems
Photo & Video
Digital & Product Design
Environmental
Wayfinding

Led design and art direction for Thumbtack's "Find your people" campaign, which brought the brand's new identity to life by showcasing how key customers—brides, homeowners, and parents—build their essential support networks through the platform's services.

Design Direction

On-Set Art Direction

Broadcast Commercials

Photo Direction

Storyboarding

Production

Led design direction for Thumbtack's Self Made celebration, designing the event brand, wayfinding, and art installations that transformed the Midway venue in San Francisco. The event brought together 300 Thumbtack Pros for a day of networking and workshops, featuring custom films and photography that showcased their personal journeys in business.

Concept Development

Event Design

Installations

Wayfinding

Swag

Photo Direction

Video Production

If your ship doesn’t come in, swim out to meet it!”

Matt Z., Getaround Business Owner

Led design on Getaround's global brand campaign, partnering with director Will Miller to create a core visual library that unified marketing, product, and digital experiences across all platforms.

Design Direction
On-Set Art Direction
Digital Product Design

Brand Design

Advertising

This is the best Chuck Hack we’ve ever done. Every step of the way you guys have over-delivered.”

Aaron P., Converse Global Digital Director

Created and designed "The Beacon" for Converse's Chuck Hack challenge—an Arduino-powered wearable that displays weather forecasts on shoes. Unlike purely conceptual hacks, we built a functional DIY prototype with IFTTT and Hackster.io, documenting the process for others. Anyone with a pair of Chucks and a few parts can make it.

I led the project from concept through execution, including branding, prototyping with technologist Mark Hellar, and directing content with Emmy-winner Adam Warmington.

Video Art Direction

Concept Development

Prototyping

Design

3d

I happen to believe that video games will be the largest sport and entertainment in the world. The reason for that is a video game can be every sport. You can be anybody.”

Jensen Huang, Nvidia

When NVIDIA wanted to be more than a parts manufacturer, they came to AKQA for help marketing themselves directly to gamers. The new tagline, Made To Game, and CEO Jensen Huang ushered in NVIDIA's Made to Game era in conjunction with the launch of their new microconsole, SHIELD TV, at GDC in San Francisco.

Branding
Art Direction

Design

Campaign

Advertising

Branding
Art Direction & Design

Concept Development

Ad Campaign

Advertising

For NVIDIA's gaming tablet launch, we created "Ultimate Quest," a challenging tweet-based text adventure that returned to gaming's roots. Collaborating with writer Emily Short and artist Silvio Aebischer, we crafted an intricate cyberpunk narrative where players competed through social challenges to win the first SHIELD tablets in market.

Concept Development

Game Design

Art Direction

Design

Prototyping

Animation Direction

Game Design

Art Direction & Design

Prototyping

Motion & Illustration Oversight

Profile

I am a seasoned design leader with 19 years experience and a passion for developing and fueling brands across all of their traditional and digital touch points. I’m particular about pixels, strategic about concepting, and an organizational leader that helps teams rise to every challenge. While developing creative work, I begin with a plan and apply my expertise in managing marketing budgets, creating assets, and coordinating with directors, agencies, and external production.

When I roll up my sleeves, some of the tools I use include Figma, Adobe CS, Visual Electric, and many more. I am experienced in managing teams of designers to use these tools to multiply and develop materials across branded assets and campaigns.

My work has been recognized in industry-leading competitions and organizations including the Cannes Lions, D&AD, the One Show, Communication Arts, the Effie Awards, New York Festivals, Pixel Awards, Adobe Max, The Webby Awards, and the FWA. And my work has been featured by Under Consideration, Fast Company, Forbes, & PSFK.

Select
Clients

Work
Experience

San Francisco

Tiny Wins

Design Director

Ironclad

Senior Brand Manager

Huge

Senior Design Lead

Getaround

Brand Design Lead

Thumbtack

Design Lead

Chapter

Design Lead

Miami Ad School

Instructor

AKQA

Senior Art Director

Famous Group

Senior Art Director

Kastner & Partners

Interactive Art Director

Blitz

Associate Art Director

Red Interactive

Interactive Designer

Code & Theory

Designer

Big Spaceship

Designer / Intern

Testimonials

Andrew is an outstanding Designer and Art Director and a lovely human to boot. He supported me on a Sustainability initiative for Google Hardware - a complex project with a tight timeline, high expectations and multiple senior stake holders heavily involved in the process.

Andrew spared no effort to ensure the work was thoughtfully presented, properly researched, esthetically pleasing and on-brand. He was my partner in leading the content workshop and helped crafting a strong narrative for the work rooted in clarity and truth.

His passionate yet kind and open-minded demeanor makes Andrew a fantastic addition to any A-team. He can lead but is always ready to dive into the details if that's what it takes to achieve high quality work.”

Kasia Wyser-Pratte
Global Creative Director, Google

Andrew is an extraordinary brand designer who saved Phosphor from a deep hole leading up to a launch. We’d hired an award winning brand design firm who had wasted $20k of non-existent budget and produced nothing of value. I cold emailed Andrew after reviewing some of his work and hired him in hopes of remedying the situation.

On his first turn of work, he nailed exactly the feel that we were trying to achieve (no easy task), and then quickly refined that work into a finished brand set under a lot of pressure, enabling us to launch on time. He’s thoughtful, a responsive communicator, and an excellent brand designer. Top marks, and I intend to hire again.”

Oliver Beavers
Founder at Phosphor

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.” Now that quote belongs to Steve Jobs, who unfortunately never had the privilege of working with Andrew. However, if he did he would have found the embodiment of that industrious archetype - a dynamo of creative energy, curiosity and problem solving muscle who just doesn’t stop until the thing is damn near perfect.

While working with Andrew at Chapter SF, we were thrown many wickedly tricky business problems to solve. Andrew’s ability to perform under extreme pressure, maintain his composure, and design beautifully simple solutions is second to none. The man is a bright-eyed star, and a North Star in the teams he leads.”

Nick Marzano
Creative Director, writer, & indie publisher

I try to be around people that are in this game for the fun and this guy is one of these people. He has fun doing what he does and therefore excels at it. He is young, he is hungry and talented and he is having fun, watch out for that combo.”

Pablo Marques

CCO Raw Materials

Explorium

Welcome to the Explorium. I thought having two links for playground and archive would be a bit clunky, so I combined them. Welcome to the backstage pass of my creative mind!